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November 05, 2021 3 min read

Forging relationships with new clients and strengthening the existing ones help ensure that your company receives repeated business from them. Moreover, it may lead to new business since satisfied clients will likely recommend your services or products to others.

Similarly, there are a myriad of ways to develop and maintain client relationships. Being highly communicative and consistently delivering what is asked of you are only two of the many ways you can employ. Another thing you can do outside of the workplace is giving clients a 'thank you' gift for their loyal patronage.

If you're thinking of doing the latter but have no idea what to give, why not consider candles? There are many reasons why they'll be highly appreciated, some of which we'll discuss below. 

Candles are Still Popular

It's always good to give your clients something practical, especially items that they can use regularly. Among all the gift options available in the market, candles are some that most people enjoy receiving. 

In fact, according to the statistics provided by the National Candle Association, men and women alike findcandles an acceptable and highly appreciated gift for various occasions.

There's a high chance that clients who receive candles will make the most out of them compared to receiving pens, calendars, or folders, all of which they can easily stow away until forgotten. 

Candles Come in Different Forms

Diversity and cost are two other reasons why candles make excellent gifts for clients.

See, candles aren't limited to any holiday or event, making them viable presents regardless of the time of the year. Besides, they come in many shapes and forms, with several components making each candle unique. These elements include candle type, scent, color, wax, and container. Shelf life is another factor to consider when shopping for candles.

Given these parts, it's easy to say that you won't have a difficult time finding a unique candle for your clients, even if you don't go out of your way to customize the item. After all, candles online aren't the same, despite sharing similarities. Two lavender-scented candles may come in different packaging, feature two types of wax, and have varying shelf lives. 

If you're thinking about the expenses that come with gift-giving, there's no reason to fret. Gifting candles is an act that can accommodate different budgets considering the innumerable amount of choices available in the market.

You don't need to go for luxury or designer candles if your company's finances can't handle the cost. Discount candles also work fine, especially if you find listings for your desired scents, colors, or wax types.

Candles are Highly Customizable

Now, it's worth noting that client gifts also function to establish and promote your company's brand. If you wish to strike two birds with one stone, you may want to consider getting customized candles.

As previously mentioned, candles are made up of several components, making them easy to customize, especially if you work with an experienced candle store. 

Going out of your way to acquire customized candles means that you can choose the container that they include. Instead of the typical glass jars or tins showcasing the scent or name of the candle, you can have your company's name branded on the packaging. 

Additionally, you have the opportunity to select the scent and color of the candles, resulting in unique, out-of-store candles that your clients will undoubtedly enjoy in the long run. 

Final Thoughts

Candles make gift-giving an uncomplicated endeavor. After all, shopping for candles is easy considering that they're available online and in physical stores. Plus, there are so many options in the market that it's impossible not to find one that your client will surely enjoy. 

All that you need to do is to take the time to research and browse stores so that you know which candles your clients will appreciate. 

If you’re looking for thebest smelling candles, Lovespoon Candles offers a wide variety of premium soy candles, all of which feature distinct, enjoyable scents. Browse through our collection to find the candle for you! 

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